We often get asked to create a web video to launch a new product. But when that new product is a large document file, it takes some additional creativity! This short piece was produced with only a supplied brochure, a couple of photos and some amateur video. Good thing our chief copywriter Paul is an expert in taking complex messages and ideas and making them easy to understand.
Written before lunch and approved that afternoon, this motion graphics piece was done in about 3 days. When launched, TAB’s Global Director of Marketing said it drove more leads for the sales team than planned. He was thrilled with the result. File that one under “closed”.